Alex Tronic Reviews
Alex Tronic- To Infinity Album Release Date 7/02/09
Alex Tronic has released and licenced music to many labels notably Koyote/Peyote Records and Cherry Red Records . He has also dabbled in scoring the music for film and TV. His seminal Obsessional/Mind Matters disc is still attracts enquiries 6 yrs later.We have decided to put a unrelehased mp3 on the site wile we develope our label release shedule. Famed for his laid back grooves the man is currently working on some tunes that will be announced soon!
There’s a real air of celebration present here, as this disc marks the 10th album released on Alex Tronic Records. The set’s sheer tightness alone is breathtaking. Tracks are there for just long enough for you to get into them before ending. This means you immediately want to hear them again. Every track is crisp with a real vibrancy at it’s’ centre. There are neither monotonous solos nor tracks which you have to be “on one” to get. The whole set is laced with hooks which draw you in and undercurrents to ensure you damned well stay there. This is enhanced by the inclusion of guest performers, most notably Erik Tricity, guitarist with Scots noise-filth heroes Metal Tech. He laces tracks with a serrated viscerality which slices through the ear canals with manic joy. Tronic has pulled off that rare trick of blending familiarity with innovation. It sounds truly delicious. Forty nine minutes pass by in half that time and the immediate inclination is to hit the play button and live through it all once more. Memories of your favourite song have already formed long before this disc has stopped spinning. That means it’s one for the end-of-year polls already. (4 Stars)
©JONATHAN ROBERT MUIRHEAD- Is This Music Magazine ......................................................................
Title: Alex Tronic – To Infinity
Label: Alex Tronic Records
To Infinity can loosely be described as a psychedelic techno-pop album, the work of Paul Croan – who owns the Alex Tronic label.
Eclecticism is Croan’s biggest strength, converging splayed guitar chords with ascending Roland 303 notations. Female vocals add a haunting quality to many tracks, swaying to the echo of luscious Ambient-Techno by employing some soothing orchestral strings and spiralling effects.
To Infinity is a more than passable effort from Croan, with three or four very very good tracks. Although its combination of liquidised guitar and earthy beats does tend to drown out some of the subtler elements of the album, when the production is spotless the results are consuming.
Danny Turner: Future Music [FM 7/10]
Death Of Light
Life’s A Dream
The latest offering from Alex Tronic records is a real treat, for a number of reasons. The opening notes of the first track Life's A Dream (In my Scratcher) suggest that the record may be going down a darker route, but within seconds the tone changes to one that promises a brighter journey. It happens quickly yet subtly and means the record opens rather pleasantly. Also, techno music can be rather inaccessible. As a genre, it seems to rub a lot of listeners up the wrong way, but this probably won't be a problem for To Infinity. The overall tone of the record makes it not only accessible but highly enjoyable, whilst the instrumentals work well on every track. The inclusion of vocals from Susanna Holland and Amy Duncan are a large part of what makes this record the human and satisfying work it is. Chris Duncan - The Skinny
OUR HUMBLE OPINION: Chaos Existence www.chaosexistence.net
"Chilled Breakbeat Bliss".
Hip hop meets ambient in this exciting production, with 'Mindmatters', being filled with suprises. Have Joy Division ever been sampled in a breaks track? I doubt it"
The List Magazine
"Alex Tronic is like pulling a great white fluffy duvet over yourself"
"A dazzling trip through soulfull sounds, is the best way to describe Alex Tronic. It will wash over you as you sit back and chill. A new beginning, a turning point in musical education. Euphoric, warm and very original"
Koyote Records Press Release
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ALEX TRONIC RECORDS
11 Hillside Crescent
Recording Studio : Tel: 0131 554 3473 Mob : 07904713833
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Rick Fulton - The Daily Record